COPY OF D.O. LETTER NO. F.
 10-15/60-T2 DATED 18TH SEPT. 1962
 FROM DR. A RAMASWAMI MUDALIAR,
 CHAIRMAN, COMMITTEE FOR
 ASSESSMENT OF MANAGEMENT
 PERSONNEL ADDRESSED TO VARIOUS
 COMMERCIAL FIRMS
 

The All India Board of Technical Studies in Management has set up a Committee under my Chairmanship to assess the requirements of management personnel for the country's development programme in the private and public sectors. The need for postgraduate professional education in management subjects was recognised by the Board sometime ago and it has organised two courses viz. (1) course of study in Business Management and (ii) course of Study in Industrial Management, in a few selected institutions. The course, in Business Management is open to persons working in Commercial houses or Industrial establishments who are graduates and who have a minimum of two years requisite experience. Under the scheme prepared by the Board, there is a common Intermediate examination in the following subjects :-

1. Growth & Structure of Industry & Commerce 2. Economic Aspects of Industry & Commerce 3. Legal Aspects of Industry St Commerce 4. Psychology 5. Financial Accounting & Evaluation 6. Statistical Method 7. Work Study, Organisation & Evaluation 8. History & Nature of Management

The subjects for the final examination (in Business Management) are its follows:-

1. Management Principles 2. Management Practice 3. The Personnel Function 4. Financial & Higher Control 5. Purchasing, Storekeeping and Transportation 6. Sales Organisation & Methods 7. Market Research & Sales Promotion 8. International Trade.

These courses are at present organised on a part-time basis. Facilities for instruction in these courses are available at the following centres:-

1. Delhi University 2. Bombay University 3. Madras University 4. All India Institute of Social Welfare and Business Management, Calcutta

The All India Council for Technical Education, under the recommendation of the Board has also approved the Organisation of these courses in the following centres:-

1. Gujarat University 2. Madurai 3. Lucknow University 4. Allahabad University

Government of India are also setting up two institutions of Management-one at Calcutta and the other at Ahmedabad, which will provide courses leading to the award of degrees in Management subjects.

The purpose of the enquiry is to assess the requirements of managerial personnel who may be trained in theory and practice of management with a view to determine the extent of facilities that should be organised in the country for the training of such personnel. To enable this to be done, it is necessary to have information about the existing managerial personnel in the following fields of management:-

(1) Purchasing Management. (2) Sales Management. (3) Organisation Management.

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The Purchase functions comprise study of Markets, Supplies, Prices, Government Regulations, Standardisation and Specifications. The sales functions comprise Sales. Administration, Sales Negotiations, Internal Sales, Foreign Sales, Government Sales and Marketing. Organisation Management covers in general the following fields:-

(a) Cash Management (b) Credit Management (c) Budgeting (d) Taxes (e) Export Promotion (f) Government Relations (g) Public Relations (h) Advertising (i) Contracts (j) Transport (Railways wagons internal and shipping space external).

It would be of immeasurable value to the Committee if you would be so good to kindly complete the questionnaire, and forward the same to the Secretary of the Committee, Shri M. V. D. Nair, Assistant Educational Adviser, Ministry of Scientific Research & Cultural Affairs, New Delhi at your earliest convenience.

QUESTIONNAIRE

1. Name of the concern

2. Total annual gross value of business for the years 1960-61 3. No. of persons employed in the following categories (a) Purchase Management (b) Sales Management (c) Organisation Management (d) Personnel Management (e) Combination of more than one, of the above categories.

4. What are the qualifications and experience prescribed for executive personnel in the above four categories.

5. No. of persons at present in service for whom training facilities in Business Management may be required.

6. No. of personnel trained in Business Management required during the third Plan period to provide for (a) normal retirement requirements (b) to provide for expansion of the existing establishment.

7. Location of additional centres which in your view should provide training facilities, in Business Management.

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