ENTREPRENEURSHIP DEVELOPMENT
 COURSE
 

        
        Teaching Load   L+T      P                   Total
        
                         5       1 period per week   6 period per week
                                                     
                                                                       Periods
        1.   Need, scope and characteristics of entrepreneurship,      2
              Special schemes for Technical Entrepreneurs, STED
        
        2.   Identification of opportunities                           1
        
        3.   Exposure to demand based, resource based, service         2
              based, import substitute and export promotion industries
        
        4.   Market survey Techniques.                                 2
        
        5.   Need scope & approacheds for project formulation.          1
        
        6.   Criteria for Principles of product selection and           2     
             development
        
        7.   Structure of project report                               3
        
        8.   Choice of technology, plant and equipment                 3
        
        9.   Institutions, financing procedure and financial           2
              incentives
        
        10.   Financial ratios and their significance                   2
        
        11.   Books of accounts, financial statements and funds flow    4
              analysis
        
        12.  Energy requirement & utilisation                          2
        
        13.  Resource Management Men, Machine and Materials            2
        
        14.   Critical Path Method (CPM) & Project Evaluation Review    3
              Techniques (PERT) as Planning tools for establishing SSI.
        
        15.  a) Creativity and innovation                              1
              b) Problem solving approach                               1
              c) Strength Weakness Opportunity and Threat               1 
                (SWOT) Techniques.
        
        16.  Techno-economic feasibility of the Project                3
        
        17.  Plant layout & Process Planning for the product           3
        
        18.  Quality control/quality assurance and testing of product  3
        
        19.  Elements of marketing & sales management                  4
        
                                          

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20. a) Nature of product and market strategy 2 b) Packaging and advertising 2 c) After Sales service 2 21. Costing and pricing 2 22. Management of self and understanding human behaviour 2 23. Sickness in small scale industries and 2 their remedial measures 24. Coping with uncertainties, stress management & 2 positive reinforcement, 25. a) Licensing, registration 1 b) Municipal bye laws and insurance coverage 2 26. Important provisions of factory Act, Sales of Goods 4 Act, Partnership Act. 27. a) Dilution control 1 b) Social responsibility and business ethics 2 28. Income Tax, Sales Tax and excise rules 2

Practices 15 hrs. Teaching Load

1 Conduct of mini market survey (one day Data collection exercise) through questionnaire and personal visits.

2. Entrepreneurial Motivation Training Through games, role playing discussions and exercises.

3. a) Working capital and fixed capital Practice assessment and management b) Exercise on working capital Practice and fixed capital calculation

4. a) Analysis of sample project report discussion b) Break even analysis practice

5. Communication written and oral practice

Suggested Reading Material

1 . Deshpande M.V. Entrepreneurship of Small-Scale Growth & Management. Deep & Deep Publication, D-1/24, Rajouri Garden, New Delhi - 110027. 1984

        
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2. Mc Clelland DC The Achieving Society.Princeton, N.J.D . Van Nostrand Co., N.Y..1961 3. Meredith GG, Nelson Practice of Entrepreneurship ILO, Re etal Geneva, 1982 4. Pareek U & Rao TV Personal Efficacy in Developing Entre- prneurship. Learning Systems, New Delhi-1978. 5. Rao TV & Pareek U. Developing Entrepreneurship -A Handbook, Learning Systems, New Delhi- 1982. 6. Vyas JN Planning an Industrial Unit.1, Neelkunj Neelkanth Park, Opp. Navrangpura, Ahmedabad. 7. Welsh JA & Jerry FW Entrepreneurs Master Planning Guide - How to Launch a Successful Business. Prentice Hall, Englewood Cliffs. 1983. 8. Department of Industrial Incentives & Concessions for Setting Development up Industries in Development Backward Areas. Deptt. of Industrial Development, Govt. of India, New Delhi. 9. India Investment Indus- Guide for Entreprenurs. India Investmemt trial Centre Centre,Jeevan Vihar Building, Sansad Marg, New Delhi. 10. Entrepreneurship A Handbook for New Entrepreneurs. Development of (With special Reference to S&T group). India Entrepreneurship Development India Institute of India.

Note: The above paper is on the pattern of various courses developed by Department of Science and Technology, New Delhi. The meeting of the Entrepreneurship Cell was held at the Deptt. of Science & Technology, New Delhi. It was recommended that this paper may be shifted to second year of the programme as this may help students in "on-the-job training which would be organized at the end of the second year.

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